by Macrealty Marketing Team | Jun 1, 2017 | Company, In The News
Meet Michelle Yang, co-owner at Backyard Vineyards in Langley B.C. Michelle shares her story as a new partner in the winery, learning the wine business, and how her REALTOR® was able to guide her through the process.
To meet a professional realtor in your area visit macrealty.com
About Backyard Vineyard:
With a name as true as its location, Backyard Vineyards evokes neighbourhood comforts and a welcoming environment. Top this off with their exceptional wines and well-crafted tasting room for a must-see the next time you take a jaunt through Langley. Backyard Vineyard’s effort of using 100% BC grapes allows them to take their name to heart of loving the landscape of the region and province. Focusing on quality helps their winemaker James Cambridge and the owners express the intricacies of the varietals they carry, as well as the ability to experiment to find their award-winning portfolio.
Visiting this vineyard is a treat, from their large inviting tasting room to their outdoor picnic area there is plenty of space to enjoy a taste and tour. With some grapes grown at this vineyard and others sourced from the Fraser Valley and Okanagan, there is something to please all palates.
Backyard Vineyards – 3033 – 232nd Street, Langley, BC
by Macrealty Marketing Team | Mar 28, 2017 | Company
VANCOUVER, B.C. – (March 28, 2017) – Macdonald Realty was nominated for the Luxury Portfolio International® Top Luxury Brokerage Award, presented for overall engagement in Luxury Portfolio; embracement of tools, meetings, events, advertising and brand usage; and outstanding marketing strategy in the discerning market of affluent buyers and sellers. They were nominated with Slifer, Smith & Frampton Real Estate of Colorado and, the winner, Houlihan Lawrence Real Estate of New York. The award was presented during the Leading Real Estate Companies of the World™ Conference Week, a series of events that drew an impressive audience of 2,000 real estate professionals from 25 countries. The conference took place at Fontainebleau Miami Beach earlier this month.
Macdonald Realty’s Luxury Home Marketing Team of Alyssa Mori and Rosey Hudson at the Luxury Portfolio Summit in Miami Beach.
Affiliates of Luxury Portfolio market high-end homes to affluent consumers worldwide through the network’s strategic marketing program, including the award-winning website Luxuryportfolio.com, which marketed over 50,000 luxury homes to over three million high-net-worth visitors last year and featured a total inventory of available properties exceeding $54 billion.
Macdonald Realty is the largest British Columbia representative of LeadingRE (www.LeadingRE.com). With a global membership that spans six continents, LeadingRE connects more than 550 firms and 130,000 sales associates who produce over 1.2 million real estate transactions each year. As a member of LeadingRE, Macdonald Realty provides a quality real estate experience, global marketing reach and access to top real estate professionals in virtually any market worldwide.
Since 1944, Macdonald Realty has been helping British Columbians make some of the biggest decisions of their lifetime during real estate transactions. Beyond their dedicated team of nearly 1,000 residential real estate professionals operating in 20 offices across BC, they are also Western Canada’s largest integrated real estate firm who’s services include residential sales; commercial sales and leasing; project marketing; property and strata management; mortgage services; and luxury home marketing.
For more information about Macdonald Realty, please visit macrealty.com
# # #
About Macdonald Real Estate Group:
Based in Vancouver, Canada, Macdonald Real Estate Group (MREG) has an annual sales volume of over $8 billion and over $2 billion in assets under management. With 20 offices and nearly 1,000 staff and REALTORS®, MREG offers a full range of real estate services, including residential and commercial brokerage, property and strata management, project marketing, and the Canadian Real Estate Investment Centre in Shanghai, China. Macdonald Realty is the residential division of Macdonald Real Estate Group. For more information, visit www.macrealty.com.
by Macrealty Marketing Team | Mar 24, 2017 | Company, In The News
Vision and hard work – that sums up how Lynn Hsu grew a real estate company from one office to 20 offices and 1,000-plus employees, making it Western Canada’s largest full-service brokerage firm
[soliloquy id=”5481″]
As seen in… Profiles of Excellence 2017
Originally from Taiwan, Hsu immigrated to Canada in the late 1970s – alone, with no family or friends, no job prospects and speaking little English. Today, she has turned Macdonald Realty into Western Canada’s largest full-service brokerage firm.
From the moment Hsu purchased that single boutique residential firm, she had a vision.
“The real estate industry has two distinct businesses – one creation, the other servicing. On the servicing side, almost all the companies in BC were a single-purpose company, i.e. residential or commercial brokerage, property management or project marketing firms,” says Hsu. “I wanted to create a company that could provide our clients all-encompassing real estate solutions under one roof –from guiding a home buyer through the biggest investment of their lives, helping an investor manage and add value to their properties, to assembling ground intelligence to assist developers to create the right products for the marketplace.”
Today, the company’s interests encompass residential sales, commercial sales and leasing, property management, strata management, development and project management, project marketing and mortgage brokering and lending. It now includes the Macdonald Commercial and Macdonald Realty Platinum Project Marketing divisions.
Dan Scarrow, vice-president, says it’s Hsu’s ability to hire the right people that also helped propel her to the top of the industry. “Lynn has always understood how important it is to empower employees. She is a leader who inspires people through a shared vision and she has created an environment where people feel valued and fulfilled,” says Scarrow. “Her strongest point is that she has never wavered from her commitment to serve and protect our customers.”
Hsu believes that a business model based on a fundamental principle of upholding the highest standard of excellence, coupled with a strong conviction that every problem has a creative solution, would allow Macdonald Realty to grow organically. “When you have the belief and knowledge that you are doing your best to adhere to your core values, problems, rather than deflating you, energize you to action,” adds Hsu.
Hsu went on to explain: “Professionalism and integrity mean a great deal to me and my entire team. They are our company’s core values.”
(more…)
by Macrealty Marketing Team | Mar 15, 2017 | Company
VANCOUVER, B.C. – (March 15, 2017) – Macdonald Realty was presented with a marketing award from Leading Real Estate Companies of the World™, a selective global community of the highest quality independent real estate firms. The award was presented during the Leading Real Estate Companies of the World™ Conference Week, a series of events that drew an impressive audience of 2,000 real estate professionals from 25 countries.
First Place in Referral Promotions Marketing
Macdonald Realty received the award for Referral Promotions, for superior marketing relating to referral contests and programs, helping raise awareness of the company’s global real estate capabilities through its affiliation with LeadingRE. The company place in the largest category for companies with 500+ sales associates and was chosen for excellence in creativity, quality and overall presentation and effectiveness.
“Our marketing team works hard to give our agents the best tools to grow their businesses, as well as to showcase our own brand,” said Rosey Hudson, Marketing Director of Macdonald Realty. “This award for our Referral Toolbox – a series of social media and traditional marketing pieces that help our agents engage their clients with “We’re Local, We’re Global” – is a major kudos to the whole team.”
“We are pleased to recognize the winners of our Marketing Contest for creating distinctive materials and campaigns that convey the unique character of their companies, with a focus on compelling content, original graphics and effective delivery,” said LeadingRE President/CEO Pam O’Connor. “Our visual display of these award-winning materials is always a highlight of our conference, providing inspiration to all of our members.”
(more…)
by Macrealty Marketing Team | Mar 15, 2017 | Company, In The News
Looking for a stylish starter home in North Vancouver? This new listing from Bri Ragona of Macdonald Realty was featured on HTGV’s hit show Love It or List It and in Style at Home magazine. It proves the old adage that good things come in small packages and will make a stunning place to call home for a lucky buyer! Stop by the open house this weekend to see it in person – Saturday and Sunday, March 18th & 19th, 2-4 PM.
List Price: $1,498,000 | Bedrooms: 3 | Bathrooms: 1 | Living Space : 2,588 sq ft | Lot Size: 36 x 147 (5,292.00)
This charming 1912 character home is located in desirable Central Lonsdale.
The gorgeous open concept main floor has engineered hardwood throughout.
Enjoy stunning navy blue kitchen cabinets with sparkling white quartz countertops. High end stainless steal appliances including 36″ gas range and an additional oven. Solid home – over 200K spent in upgrades.
Family room off kitchen with gas fireplace and custom built ins.
1 bed on main floor and 2 large bedrooms up.
The brand new 24×15 ft cedar deck is perfect for entertaining and overlooks a large backyard.
————
Read designer Jillian Harris’ LOVE IT OR LIST IT take on this old charmer’s miraculous update over on her blog jillianharris.com
by Macrealty Marketing Team | Feb 24, 2017 | Company, In The News
(left to right) Darin Germyn, Vice-President; Gopal Sahota, President; John Barbisan, President-Elect
SURREY, B.C., Canada (February 22, 2017) – At the annual Fraser Valley Real Estate Board (FVREB) Annual General Meeting, Darin Germyn from Macdonald Realty South Surrey/White Rock office was elected to be the Vice President of the Board.
The FVREB is a professional association of more than 3,280 Realtors in the Fraser Valley providing its members with a variety of membership services including the Multiple Listing Service®, professional development and technological innovation. Fraser Valley’s new Board of Directors takes office on March 1, 2017.
For more details about FVREB Annual General Meeting in 2017, please click HERE.
